Media Strategy
Editorial and multiplatform strategy for newsrooms, organizations and leaders who need to reach diverse audiences with relevance and precision.
Bilingual Media Strategist & Consultant
Media with purpose. Strategy with impact.
I help leaders, journalists and organizations communicate with clarity, build stronger teams and connect authentically with multicultural audiences.
About
I know media from the inside out.
I’m Janette Luviano, a bilingual media executive, journalist and consultant. For more than two decades, I have built teams, led complex productions and helped professionals find the message that moves people.
My work sits at the intersection of journalism, communications, culture and community. I bring the editorial judgment of a newsroom leader and the strategic focus of a trusted advisor.
Media experience25+ years
LanguagesEN / ES
PerspectiveBicultural
Services
Experience turned into a clear advantage.
Executive Coaching
One on one coaching for journalists and media professionals, including leadership, interviews, negotiation, resumes, demos and career positioning.
Communications & PR
Bilingual messaging, media relations, reputation guidance and campaign strategy that connect your story to the right audience.
Live Production
End to end planning and field production for special events and complex coverage, with disciplined logistics and experienced team leadership.
Newsroom Transformation
Practical guidance on structure, innovation, workflows and culture for high performance multiplatform teams.
In their words
Leadership that helps people shine.
“Janette made sure that I continued to grow and succeed. Her coaching, training and trust gave me room to bring a fresh perspective to the team.”
Nanitzia ComparanNBCUniversal News Producer
“She became my mentor and was instrumental in helping me land my first on air position. Her leadership gives others room to learn, grow and ultimately shine.”
Catalina MejíaGlobal Content Manager at Meta
“Her knowledge of the media landscape is unparalleled. Her strategic and tactical experience makes her an asset to any team or individual.”
Nikki DindoFounder, Spring Media Co.
Let’s make your next move matter.
Tell me what you’re building, changing or preparing for.
janette@luvianoconsultant.media619 888 4292LinkedIn